



making 'sleeping through the night' more than a dream
As parents, we know the many steps in a sleep routine: bath, lotion, books, lullabies... and that's when it all goes smoothly. Made with sustainably-sourced fabric, PurelySoft essentials help kids stay comfy all night, giving parents peace of mind at bedtime.

Soft & Silky
Newborn to kid, the story’s the same: light, silky fabric that’s gentle on skin.

Responsibly sourced
With viscose fabric derived from sustainable resources.

Wonderfully stretchy
For a snuggle-worthy fit that they’ll love a little longer.
PurelySoft 108 Items
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Baby 2-Piece Striped PurelySoft Pyj...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Striped PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler Striped 1-Piece PurelySoft...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Baby 2-Pack PurelySoft Sleeper Gown...
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off -
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Baby Zip-Up PurelySoft 1-Piece Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off5 styles
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Baby 2-Pack Long-Sleeve Bodysuits
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby 2-Pack Pull-On Pants
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby Floral Zip-Up PurelySoft Sleep...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Baby 2-Pack Zip-Up Rompers
Sale Price $22.50 Previous price was $30.00* Percent of discount 25% off -
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Baby 2-Pack PurelySoft Pants
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby Farm Zip-Up PurelySoft 1-Piece...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off5 styles
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Baby 2-Pack Animal Print Long-Sleev...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby 2-Pack Pull-On Pants
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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New ArrivalPurelySoft
Toddler 2-Piece Farm Print PurelySo...
$26.003 styles
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Baby 2-Piece Striped PurelySoft Pyj...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby 1-Piece Striped PurelySoft Foo...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby 2-Piece Striped PurelySoft Pyj...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Striped PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Striped PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby Striped 1-Piece PurelySoft Foo...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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ClearancePurelySoft
Kid 2-Piece Striped PurelySoft Pyja...
Sale Price $16.99 Previous price was $28.00* Percent of discount 39% off -
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Baby 2-Piece Rainbow PurelySoft Pyj...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Rainbow PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby Floral 1-Piece PurelySoft Foot...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby Zip-Up Floral PurelySoft Sleep...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby 2-Piece Floral PurelySoft Pyja...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler Floral 1-Piece PurelySoft F...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Ivory PurelySoft Py...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby 2-Pack Dinosaur PurelySoft Gow...
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off2 styles
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Baby Dinosaur 1-Piece PurelySoft Fo...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off -
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Baby Dinosaur Zip-Up PurelySoft Sle...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Toddler Dinosaur 1-Piece PurelySoft...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Dinosaur PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby 2-Piece Dinosaur PurelySoft Py...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby 2-Piece Sailboat PurelySoft Py...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby Sailboat Zip-Up PurelySoft Sle...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Toddler 1-Piece PurelySoft Footie P...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Toddler 2-Piece Sailboat PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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ClearancePurelySoft
Kid 2-Piece Sailboat PurelySoft Pyj...
Sale Price $16.99 Previous price was $28.00* Percent of discount 39% off2 styles
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Baby 2-Pack PurelySoft Gown Set
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off -
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Baby 2-Piece Striped PurelySoft Pyj...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Toddler 1-Piece Striped PurelySoft...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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ClearancePurelySoft
Kid 2-Piece Striped PurelySoft Pyja...
Sale Price $16.99 Previous price was $28.00* Percent of discount 39% off2 styles
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Sitewide SavingsPurelySoft
Toddler 2-Piece Striped PurelySoft...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off4 styles
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby 3-Piece PurelySoft Outfit
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off2 styles
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Baby 3-Piece PurelySoft Outfit
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off -
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Baby 3-Piece PurelySoft Outfit
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off2 styles
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off3 styles
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Baby 2-Way Zip Cars PurelySoft Wear...
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off2 styles
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Toddler 2-Piece Car Print PurelySof...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off -
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Baby Car Print Zip-Up PurelySoft 1-...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off -
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Baby Cars PurelySoft Blanket
Sale Price $15.00 Previous price was $20.00* Percent of discount 25% off -
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Baby 2-Pack PurelySoft Sleeper Gown...
Sale Price $18.00 Previous price was $24.00* Percent of discount 25% off -
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ClearancePurelySoft
Baby Pink & White PurelySoft Jersey...
Sale Price $4.99 Previous price was $22.00* Percent of discount 77% off -
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Baby 2-Pack Long-Sleeve Bodysuits
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off -
Promotions
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Baby Zip-Up PurelySoft Sleeper Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off4 styles
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Baby Zip-Up PurelySoft 1-Piece Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off5 styles
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Baby Leaf Print Zip-Up PurelySoft S...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off5 styles
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Baby 5-Pack Long-Sleeve Bodysuits
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby 2-Pack Long-Sleeve PurelySoft...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby 2-Pack PurelySoft Pants
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off -
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Baby Car Print Zip-Up PurelySoft Sl...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Baby Zip-Up PurelySoft 1-Piece Pyja...
Sale Price $13.50 Previous price was $18.00* Percent of discount 25% off2 styles
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Toddler 2-Piece Floral Print Purely...
Sale Price $19.50 Previous price was $26.00* Percent of discount 25% off2 styles
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PurelySoft™
The dream? Pajamas and more in fabric that's soft and silky as a feather, sustainably sourced and oh-so stretchy. The reality? PurelySoft™ essentials are our new fan favorites, especially for newborns. Light and airy, the fabric was made to wear year round, bringing them to the top of our baby shower gifts we love to give, too. The extra stretch makes them possible to wear longer than traditional snug fit pajamas and the hand feel couldn't be more luxurious. Some even say the price is unbelievable. More than just a dream.


making 'sleeping through the night' more than a dream
we know how many steps in a sleep routine: bath, lotion, books, lullabies ,sound machine, night light...that's when it all goes smoothly.PurelySoft styles are designed to give caregivers one less thing to worry about, at a price perfect for growing families.
*EXCLUSIONS & DISCLAIMERS:
TAX SAVINGS: Varies by province. Check your local government site for details.
FLASH SALE (ONLINE ONLY): Prices as Marked. Savings Based on original retail price.
MOST LOVED SALE Up To 30% Off: Select styles. Excludes New Arrivals, Little Planet®, SkipHop® and Clearance. Savings based on original retail price.
40% OFF OUTERWEAR: Select styles. Excludes New Arrivals, Little Planet®, Columbia®, SOREL®, Footwear, Socks & Underwear, Spring Outerwear, Snow pants, Splash pants, and Licensed Products. Savings based on original retail price.
50% OFF VALENTINES DAY: Select styles. Excludes New Arrivals, Little Planet®. Savings based on original retail price.
25% OFF SOREL®: Prices as Marked. Savings based on original retail price.
CLEARANCE: Prices as Marked. Savings based on original retail price.